Chanel Allure Homme Sport Eau de Toilette - 50 ml

Product Description Chanel S.A. is the fashion house which originates from France and was founded in 1910 by Gabrielle Chanel (affectionately called 'Coco' by friends). Chanel created a real revolution in the fashion world with her simple, elegant fashions of timeless appeal. She was one of the first designers to introduce pants for women, and is widely credited as the creator of fashion staple "the little black dress." Ms. Chanel maintained creative control of the design company until her death in 1971. Karl Lagerfeld took the helm as chief designer in 1983. It started life back in 1921 when Gabrielle 'Coco' Chanel was already reigning over the Paris fashion world. Created with Russian perfumer to the Tsars, Ernest Beaux, the name for Chanel's first fragrance is said to come from her superstitious belief in the virtues of the number five. Apparently she picked the fifth sample presented to her by Beaux and the simple name stuck. It was the first time that a fashion house had created a perfume and it soon became a huge hit. At the same time, Chanel started to expand and go global launching a cosmetics line (in 1924) and a range of skincare products (in 1929). Designer Chanel has 54 perfumes in our fragrance base. Chanel is an old perfume house. The earliest edition was created in 1920 and the newest is from 2013. Chanel fragrances were made in collaboration with perfumers Jacques Polge, Henri Robert, Ernest Beaux and Christopher Sheldrake Set Contains: 1 x Chanel Allure Homme Sport EDT 50ml